Brieuc,
After graduating a MBA, I worked in Australia and France. I work with Synthesio as Marketing Manager. I am fond of Marketing and Advertising for a long time, however, I realized several years ago that Marketing needed to change. The Brand Utility seems to be this new relevant Marketing, this solution to make this world better.
Find me on my personal blog (in French most of the time) Fluid’Advance or on Twitter (in English & French, it depends on the subject).
Marwann,
I’m studying for a masters in marketing in a French business school, believing in brand utility. I am also an active part of Maximalminimal, mothership of different projects like Fringe Vision or Disque (FR). You can find me on my tumblr (EN) too, where I share thoughts and suggestions about modern marketing.
