Daily Archives: September 3, 2010

“2″ – Useful quotes – Craig Davis 0

Stop interrupting what people are interested in and be what people are interested in. Craig Davis, JWT Chief Creative Officer, 2005. Via.

Why talking about “brand content” is useless ? 2

For several years, people talk more and more about content and brand content. I think people should be more precise. Content means so many things that you can say anything you want. A TV-spot on YouTube, a CD, a photo on Flickr, even a comment… anything is content! In most of the cases, content is [...]